| Product Portfolio | Factory Cost (COGS) | Distributor Price | Retailer Price | Consumer MRP | Factory Gross Margin |
|---|---|---|---|---|---|
| Pure Mixed Fruit Juice (250ml Can/Bottle) | PKR 55 | PKR 110 | PKR 135 | PKR 180 | 50% Profit |
| Single-Serve Sachet (10g Powder) | PKR 15 | PKR 30 | PKR 38 | PKR 50 | 50% Profit |
| Medium Zipper Bag (250g Dehydrated) | PKR 210 | PKR 420 | PKR 525 | PKR 700 | 50% Profit |
| Large Zipper Bag (350g Dehydrated) | PKR 270 | PKR 600 | PKR 750 | PKR 1,000 | 55% Profit |
Dehydrated lines reduce water weight by 85%, cutting shipping costs drastically.
2,000 mixed units per order to protect cash flow and scale efficiency.
Founder handles photography and web design, saving millions in agency fees.